The Era of Experience-Driven Hotel Design

The Era of Experience-Driven Hotel Design

TOBIAS STROHE, COLORADO BIZ MAGAZINE | It was 1891, and Denver was in the middle of the gold rush. Entrepreneurship abounded, and brewer Adolph Zang and his partners, Philip Feldhauser and William Mygatt, opened the doors to one of Denver’s most beloved landmarks: The Oxford Hotel, designed by architect Frank E. Edbrooke.

This extravagant and first-class vision provided travelers with a new kind of haven in the city. While the historic opulence of the hotel’s design still intrigues present-day travelers, there is also a modern-day lesson every architect and developer can take away from this treasure: It never ceases to provide guests with a distinct experience.

Like The Oxford in the early 1900s – and still today – modern hotels are once again becoming destinations in their own right, thanks to a new emphasis on the guest experience.

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